Ross McDaniel

Director Of Sales, West Area

Ross McDaniel has over 30 years of experience in the optical industry, currently serving as the Director of Sales for the West Area at CooperVision since January 2005, where responsibilities include developing strategic plans for significant accounts generating $110 million in annual sales. Prior roles include Regional Director at both CooperVision and Ocular Sciences, where leadership and strategic guidance were provided to sales teams, with a focus on growing market share and managing national accounts. McDaniel began career as an Account Representative at Biocompatibles and as an Account Manager at Bausch + Lomb, achieving recognized sales performance. Educational background includes a Bachelor of Business Administration from Texas State University.

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