Alan Ortega

Alan Ortega is a Social Media Campaigns and Influencer Senior Marketing Manager at Coppel, where they lead the execution and optimization of social media campaigns. With 14 years of experience in communication sciences, Alan has developed a strong specialization in digital marketing, content strategies, and project management. Previously, they held prominent roles at companies like Publicis, Ogilvy México, and TikTok, where they managed diverse teams and crafted innovative campaigns to enhance brand engagement. Alan's educational background includes a bachelor's degree in Communication Sciences from Universidad del Valle de México and various marketing certifications, with ongoing studies in digital marketing at IAB Spain.