Ignacio Figueroa

Ignacio Figueroa is the National Manager of Digital Products at Coppel S.A. de C.V., responsible for all digital supply chain products and ensuring customer value aligns with business objectives. Since joining Coppel in 2006, they have held various roles, including Coordinator of Managers and Area Manager, while currently managing commercial systems and KPIs. Ignacio is also pursuing a Diploma in High Management at IPADE Business School, having previously earned a Master’s in Business Administration with a focus on quality and productivity from Universidad Tecmilenio.