JC

Jade Castelo

Chief Of Staff To The CEO & President

Jade Castelo is an experienced professional currently serving as Chief of Staff to the CEO & President at Coppel since March 2011, where responsibilities include leading the "Culture of Innovation" and "Strategy" units. Previous roles at Coppel include Strategy Senior Manager and various positions focused on innovation and project leadership. In addition to experience at Foro Mar de Cortés as a Strategic Facilitator, and Mexicos Posibles as a Local Facilitator, Jade has a background in industrial design from Datch Integral. Educational credentials include an MBA from EGADE Business School, an MSc in Innovation & Technological Entrepreneurship from Tecnológico de Monterrey, and additional training in branding and foresight. Jade's expertise encompasses strategic innovation, design thinking, and market trend identification.

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