Marketing

The Marketing team at Core Group Southern Africa is responsible for developing and executing strategic marketing initiatives to enhance the visibility and sales of the premier technology brands they represent, including Apple, Fitbit, DJI, and Nintendo, across Sub-Saharan Africa. This includes overseeing advertising campaigns, managing public relations, conducting market research, and supporting trade and channel marketing efforts to ensure product success in diverse regional markets. The team works collaboratively to align marketing strategies with overall business goals and tailor them to specific geographical and cultural contexts within their operational territory.