Caroline Dunlea has extensive work experience in digital marketing and client services. Caroline is currently the CEO and co-founder of Core Optimisation, a digital growth agency specializing in e-commerce and the hospitality sector. In this role, Caroline partners with clients to understand their business goals and objectives and implements digital marketing and conversion optimization strategies to unlock their revenue potential.
Before starting Core Optimisation, Caroline worked at Avvio.com, where they served as the Client Services Director. In this position, they maximized client revenue throughout the portfolio, managed and grew client relationships, and mentored and developed the Account Management Team. Caroline also worked as a Key Account Manager at Avvio.com, where they provided guidance for substantial revenue growth through clients' websites by analyzing data and tailoring recommendations based on site audits and visitor behavior.
Prior to Avvio.com, Caroline worked at Element 6 as a Planner and at Symantec as a Vendor Management Supervisor.
Overall, Caroline Dunlea has a strong background in digital marketing, client services, revenue growth, and team management.
Caroline Dunlea completed a Professional Diploma in Leadership & Change at University College Cork from 2020 to 2021. In 1998 and 1999, they attended Limerick Institute of Technology, where they focused on Purchasing, Procurement/Acquisitions and Contracts Management, but did not obtain a degree.
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