Andrés Roa

Andrés Roa is a publicist with over 12 years of experience in the digital environment, specializing in executing marketing strategies focused on brand building and achieving sales objectives. Currently, they serve as the Jefe digital y comunicaciones de marca at Organización Corona, where they lead multidisciplinary teams to develop and implement communication strategies that enhance brand visibility. Previously, they held positions at companies like OMD Colombia and Spark Foundry, managing high-profile digital advertising campaigns for clients such as PepsiCo and Motorola. Andrés earned a degree in Publicidad from Universidad Central.