Marcelo Egypto

Marcelo Egypto is an experienced marketing professional with a strong focus on growth marketing, inbound strategies, and customer engagement. Currently serving as Coordinador de Growth Marketing at Cortex since June 2021, Marcelo leads initiatives aimed at pipeline generation and acceleration through various channels, including SEO, paid media, and CRM. Prior to this role, Marcelo coordinated inbound marketing strategies at Descomplica and MJV Technology & Innovation, where the emphasis was on demand generation and content marketing. With a solid foundation in communication and journalism from Fundação Getulio Vargas and Faculdade FACHA, Marcelo's educational background complements a diverse career in content production and marketing analysis, supporting effective demand generation in B2B environments.