Annabelle Brown

Annabelle Brown is an experienced professional in digital marketing and e-commerce, currently serving as Product Owner for Digital Experience at COS since February 2021, where responsibilities include improving brand and product discovery on digital platforms and overseeing conversion rate optimization (CRO). Prior roles include Global CRO Specialist at COS, Conversion Marketing Manager, and Conversion Optimisation Executive at News UK, where the focus was on optimizing subscription sites and enhancing customer journeys. Additional experience encompasses e-commerce visual merchandising and digital trading with prominent companies such as New Look and Ralph Lauren. Annabelle holds a Bachelor's degree in Fashion Marketing from the University of Southampton and is pursuing a Level 4 Apprenticeship in Digital Product Management.