Sarah Smith

Sarah Smith has a diverse work experience that spans various roles and industries. Sarah started their career as a Marketing & PR Intern at CottageCountry.com in 2012, where they contributed to online promotion efforts and managed social media platforms. In 2013, they interned as a Social Media & Analytics Intern at Mattel. Sarah then provided freelance services in social media content strategy and promotion at Cursive PR in 2014.

Sarah entered the advertising industry in 2014 as an Associate Account Executive at Young & Rubicam, where they managed social channels and executed projects for Jaguar and Land Rover brands. Sarah continued their career at Spark44 in 2015 as an Account Executive, overseeing digital advertising for the Jaguar Canada account. Sarah managed website content, developed digital campaigns, and strategized social media initiatives.

In 2016, Sarah worked as an Account Executive at BBDO Canada before transitioning to California Closets in 2017 as a Design Consultant. Sarah utilized their expertise to consult customers on design solutions for closets.

Sarah joined Spark44 again in 2019 as an Account Supervisor, responsible for managing client accounts. Sarah was then promoted to Senior Account Executive before moving to Theo in 2021 as an Account Director, leading client accounts and relationships.

Currently, Sarah works at Cossette as a Business Director, where they oversee and manages the group business for the company. Their extensive experience showcases their ability to excel in various roles within the advertising, marketing, and PR fields.

Sarah Smith attended Queen's University from 2010 to 2014, where they earned a Bachelor of Arts Honours degree in Sociology, Film & Media. In 2016, they briefly studied UX Design at BrainStation.