Blair Friedeman

Blair Friedeman is a seasoned marketing professional with extensive experience in customer retention and lifecycle marketing. At Cotopaxi, Blair holds the position of Director of Customer Retention & Lifecycle Marketing. Previously, Blair served as Global Director of Lifecycle Marketing at Havenly and as Senior Director of Retention Marketing & Business Intelligence at The Citizenry. This diverse background highlights Blair's expertise in developing strategies for retaining customers and enhancing their engagement across various organizations.