Anna Cardiff

Anna Cardiff is an accomplished digital marketing professional currently serving as Head of Digital Marketing at Coty since July 2019, leading the digital team for the UKI portfolio with a strong emphasis on paid media, community building, and advocacy strategies. Previously, Anna held several roles at Coty, including Digital Lead, where the focus was on enhancing the digital strategy for the consumer beauty segment, and Digital Marketing Executive, overseeing the online presence of Bourjois UK. Earlier experience includes serving as Assistant Brand Manager at Bourjois, managing online retail partnerships and developing social media channels, along with a foundation in PR coordination. Anna holds a BA Hons in Marketing from Strathclyde Business School.