Caren Li possesses extensive experience in communications across various industries. Beginning with an Assistant Comms Manager role at Pernod Ricard China, Caren advanced to become Head of Communications at PayPal, overseeing corporate, merchant, and consumer communications. A Senior Communications Manager position at Starbucks followed, where responsibilities included corporate and brand communications in China. Caren then served as Associate Account Director at Ruder Finn, managing high-profile clients, before becoming Director of Communications at B&Q China. As Senior Director and Brand Practice Leader at Edelman, Caren led the Brand/Consumer practice and currently serves as Senior Director of Corporate Affairs for Coty, focusing on communications for luxury brands in China and the APAC region. Caren holds a Bachelor’s degree in International Business from Fudan University.
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