Jocelyn Smith is currently the Director of DTC Ecommerce at Coty, overseeing the ecommerce business for Kylie Cosmetics, Kylie Skin, and Kylie Baby. Previously, Jocelyn served as the Ecommerce Director at Spiritual Gangster, managing P&L and customer journey initiatives. With experience as the Director of Audience Growth & Analytics at Pride Media Inc. and as the Digital Marketing lead for The Proactiv Company, Jocelyn has a strong background in digital marketing and customer insights. Jocelyn also holds a Bachelor's degree in Sociology from the University of Illinois at Urbana-Champaign.
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