Siobhan McCarter

Siobhan McCarter is a Senior Data Scientist at Coursera, where responsibilities include leveraging data to enhance sales, marketing, and product strategies for various sectors. McCarter previously held the position of Data Scientist II, focusing on win/loss analysis to inform strategic adjustments in sales and product approaches, with implications for Coursera's Enterprise strategy in 2024. Prior experience includes roles as a Data Analyst at lululemon, where a global inventory tracking system was transformed, and at London Drugs, where data-driven insights were developed to enhance customer loyalty. Educational qualifications include a Master of Data Science from The University of British Columbia and a B.Sc. Honours in Geography and Earth Sciences from Queen's University. The professional background also includes a role as a Tax Associate at The Woodbridge Company Limited, providing valuable experience in corporate tax analysis.