Claudio Massari

Claudio Massari is the Executive Managing Director at B.I.C. Licensing S.r.l., a position held since 1988. Additionally, Claudio serves as a Senior Advisor at Wildbrain CPLG, starting in 2021. Throughout their career, Claudio has been an exhibitor at the Bologna Licensing Trade Fair since 1995 and previously worked as a Sales Associate at Telemundi Group from 1987 to 1993, where they managed sales for notable events such as the FIFA Soccer World Cup Italia ’90 and EXPO Sevilla ’92.