Michele Gruc

Michele Gruc is the Creative Strategy Director at CP+B Brasil, where they lead a team dedicated to crafting impactful brand narratives. With over fifteen years of experience in strategy across various agencies, Michele has worked with renowned brands such as Itaú, Samsung, and Coca-Cola. They previously held positions as Head of Strategy and Head of Experience at TracyLocke Brasil, contributing to the development of diverse planning teams. Michele's educational background includes a degree in Nutrition Sciences and specialized training in social media strategies.