Craft is a Swedish brand specializing in footwear and clothing for endurance sports where performance and comfort are crucial for a good result. Working closely with elite athletes and constantly developing new materials and technical solutions.

www.craftsportswear.com
@craftsportswear

Apparel & Fashion

Sports

Craft Sportswear

Craft Sportswear's headquarters in Borås, Sweden

Jake Rawson

Joakim Anvell

Lina Rydh

Louise Åslund Olow

Yvonne Gillstrøm

Daniel Magnusson

Niklas Moberg

Malin Holm

Ida Strand

Marie Nohlborg

This department manages sales operations and drives revenue growth in various regions.

Sales Department

This department focuses on managing and optimizing the sales processes and strategies to drive revenue growth.

Sales Operations

This department is responsible for creating and developing visual concepts and designs for various projects.

Design Department

This department focuses on developing and executing visual and brand strategies to enhance the company's artistic and marketing presence.

Creative Services

The Product Management team at Craft Sportswear is responsible for overseeing the development and sourcing of innovative footwear and apparel designed for endurance sports. This team collaborates with elite athletes to ensure that products meet high-performance standards while prioritizing sustainability and efficient inventory management. They play a crucial role in coordinating between various departments to align product offerings with market demands and company goals.

Product Management

This department provides strategic direction and oversight for the organization's operations and financial management.

Craft Sportswear

Org chart

Teams

Sales Department

Sales Operations

Design Department

Creative Services

Product Management

Executive Leadership

Offices

Craft Sportswear

Org chart

Teams

Sales Department

Sales Operations

Design Department

Creative Services

Product Management

Executive Leadership

Offices

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