Alessandro Cedrone

Alessandro Cedrone is the Executive Vice President at Crafted, bringing over 25 years of experience in international brand advertising and consumer engagement. They have held significant roles at Publicis Italy, including General Manager, and served as Managing Partner at Italia Brand Group. Cedrone has also worked at EY as a Senior Business Consultant and collaborated with Naïve, showcasing expertise across diverse industries such as automotive, airlines, and entertainment. They began their career as a rock musician in a bar band and hold a Laurea in Economia e Commercio from Università degli Studi di Roma 'La Sapienza'.