Lisa Schaffner

Lisa Schaffner has a diverse work experience spanning over several decades. Lisa started their career in 1986 as a News Anchor at WRIC-TV, where they were responsible for conceptualizing, writing, and anchoring daily newscasts. Lisa also managed content, directed news programming, and deployed news personnel as the Managing Editor.

In 2008, Lisa joined UNOS as the Director of Marketing and Public Relations. In this role, they led a nimble marketing team and collaborated with different departments to create effective marketing strategies. Lisa also managed department and event budgets, focusing on lean expenditures and increased revenue. Additionally, they built and maintained relationships to generate awareness and support.

Currently, Lisa serves as the VP of Marketing, Business Development, and Sales at Cranemasters. Lisa leads and motivates the national sales team, executes marketing strategies, and creates digital content to enhance brand awareness. Lisa also cultivates relationships to boost brand engagement.

Lisa Schaffner attended Ohio University, where they earned a Bachelor of Science in Communication. Their field of study was Communication and Media Studies. No specific start or end year for their education at Ohio University was provided.