Crankworx Events Inc. runs the Crankworx World Tour, a multi-stop, gravity mountain bike festival broadcast globally on Red Bull TV. It brings together the world's best mountain bike athletes to compete in Rotorua, New Zealand, Cairns, Australia, Innsbruck, Austria, and Whistler, Canada.

The Crankworx World Tour is a sponsorship-based tourism product tightly partnered with the largest mountain bike news source, Pinkbike.com. Its content can be found on YouTube, Instagram, Facebook, TikTok and more, and it has proven to be a key economic driver for the communities it visits.

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