Collette Lazor is a seasoned marketing professional with extensive experience in demand generation, campaign strategy, and digital marketing across various industries. Currently serving as a Senior Marketing Manager at Crayon, Collette oversees the complete lifecycle of marketing campaigns to meet business objectives. Previously, in roles at Ometria, Collette developed strategic marketing plans that significantly impacted pipeline and revenue goals and earned the 'Ometrian of the Year' award. Collette's earlier positions include Marketing Manager at Radial Inc., Listrak, and ownership of If the Jewel Fits, where skills in orchestrating integrated marketing strategies and executing successful campaigns were honed. Collette began the marketing career at The Skin Center Medical Spa and has additionally contributed to multiple organizations as a research assistant and intern. Collette holds a BA in Communications from Elizabethtown College.
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