Alex Crawford

Regional Director at Creatio

Alex Crawford has a diverse work experience, starting with a role as a GSS team member at IBM during a university work placement. After completing the placement, Crawford was invited to join IBM's graduate scheme, where they worked in the Financial Services team, managing key accounts and participating in win back campaigns.

Crawford was later seconded from IBM to SCC as the UK South IBM Sales Lead, driving IBM sales and overseeing significant revenue growth in the region. They then transitioned to a role as a Solution Sales manager at IBM, where they managed relationships with major Finance and Retail customers, consistently exceeding sales targets and earning recognition for their performance.

Subsequently, Crawford joined Oracle as an Enterprise Account Manager, looking after key accounts and actively supporting customers' corporate objectives. They achieved substantial revenue growth and secured a strategic cloud partnership through a successful competitive RFP.

At Perspectium, Crawford worked as an Enterprise Account Executive for the EMEA region.

Most recently, Crawford joined Creatio as an Enterprise Account Manager and subsequently became the Sales Director for Strategic and Corporate accounts, leading a team of Account Executives responsible for growing the business across Europe and managing relationships with major customers.

Overall, Crawford has a strong track record of driving sales, building relationships with key clients, and delivering value to organizations in the technology sector.

Alex Crawford attended the University of Surrey from 2006 to 2010, where they studied Business Management. In 2011, Alex also attended the IBM Global Sales School, although the specific field of study is not mentioned. In 2016, Alex attended the London Business School for a short period to gain insight into the fields of Business and Industry. No specific degree was obtained during this time.

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