George Smith is an accomplished game programmer with extensive experience in artificial intelligence and gameplay systems. Currently serving as Lead AI Programmer at Creative Assembly since November 2025, George has previously held significant roles such as Principal Game Programmer at Dambuster Studios and Associate Technical Director at Firesprite. With a solid background at Massive Entertainment, George specialized in AI programming and developed critical gameplay mechanics for notable titles like Homefront: The Revolution. Contributions to Playground Games include engineering UI features for Forza Horizon and Forza Motorsport series. George's educational background encompasses a Bachelor of Science in Computer Games Technology and a Bachelor of Arts in English Literature.
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