Kerri West is an experienced marketing professional with a strong background in brand management and audience insights. Currently serving as the Head of Audience Insights at Creative Assembly since July 2021, Kerri previously held roles in social impact campaigns and strategic alliances at Movember. After a career break focused on personal projects and travel, Kerri worked as a Principal Brand Manager at Creative Assembly and a Senior Brand Manager at Relic Entertainment. Kerri's earlier career includes significant positions at The Creative Assembly, Namco Bandai Partners, Sony Computer Entertainment Europe, and Electronic Arts, where responsibilities encompassed product management, marketing strategy, and brand partnerships. Kerri holds a BSc in Psychology and Philosophy from the University of Leeds.
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