Russell Pedersen

Russell Pedersen has a strong background in marketing and advertising. Russell worked as the Sr. Vice President, Media Strategies at CreativeOne starting in 2023. Prior to that, they were the Chief Marketing Officer at the same company from 2018. Russell also served as the Creative Director at CreativeOne, where they focused on financial services marketing and led the development of MediaOne, a full-service multimedia studio.

Before joining CreativeOne, Pedersen held the role of Director of Marketing & Creative at APT/Motovox. Russell was responsible for creating a new brand and driving sales of environmentally responsible powersports products. During their time there, they directed all marketing, communications, and design activities.

Pedersen's experience also includes being the Executive Creative Director at JNA Advertising, where they handled creative projects for various clients including Mooney Airplane Company, Bombardier Learjet, and the University of Kansas Athletics. Russell was instrumental in the inception of the agency.

Earlier in their career, Pedersen worked as a Creative Director at Cerner Corporation and Compuware, overseeing design teams and leading marketing initiatives. Russell played a key role in migrating business leads to an online environment and improving lead response.

Additionally, Pedersen served as the Senior Manager of the Digital Services Group at Bernstein-Rein Advertising. Russell managed a team and executed marketing and advertising programs for clients.

Overall, Pedersen has a proven track record of success in developing and executing marketing strategies, managing creative teams, and driving sales.

Russell Pedersen holds a BA degree in Advertising from Iowa State University. Russell also obtained a Bachelor's degree in Advertising Design from the same institution. The specific start and end years of their education were not provided.