Brad Gerstein is an accomplished principal in Insights & Strategy and Experience Design at Credera, known for driving substantial improvements in user experience and strategic initiatives, including elevating Mercedes-Benz's JD Power ranking from #7 to #1. Gerstein has held various leadership positions, including Vice President of Experience Design at TA Digital, where a global UX practice was established, and Customer Experience Innovation Consultant at Owens Corning, focusing on digital marketing and scalable business model opportunities. An experienced educator, Gerstein served as an adjunct professor at Northwestern University and a user experience instructor at the Chicago Portfolio School. With an MFA in Interactive Design and Graphic Design from ArtCenter College of Design and a Masters of Architecture from Tulane University, Gerstein brings a solid educational background to a diverse career in user experience and digital strategy.
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