Michel Ariens

Michel Ariens is the founder of .CREW, where they transform marketing from a cost center to a profit driver through innovative digital strategies. They co-founded Bundleboon, the Netherlands' first personal shopping service for children, and served as a brand manager for Unilever, managing a product portfolio with an annual turnover of €80 million. With a background that includes roles at notable companies such as Philips and Innoleaps, Michel is also a public speaker on scale-up marketing and AI. They hold a Master's degree from Eindhoven University of Technology and have taught mathematics at Hogeschool Utrecht.