John Pullen

John Pullen is an experienced executive in strategic enablement and go-to-market initiatives, currently serving as VP, Strategic Enablement at Criteo since March 2022, where responsibilities include leading enablement across key sectors and driving transformation through strategic planning and training. Prior to this, John held the position of VP, Global GTM Strategy at Criteo, overseeing various business disciplines to enhance market penetration and revenue growth. With a robust background in operations and strategy, John previously led initiatives at Skai as Head of Strategy for Impact Navigator and served in multiple leadership roles at VDX.tv, including Vice President of Operations & Go-to-Market Strategy. Early career experience includes a marketing associate role at Orbital Sciences Corporation, where contributions aided in securing significant contracts. John holds an MBA from the University of Maryland and a BA in Jazz Trombone.