Nidia Istrate

Nidia Istrate has over a decade of experience in product marketing and account management, currently serving as Director of Product Marketing for Performance Media at Criteo since October 2012. Previously, Nidia held various roles at Criteo, including Global Go To Market Director for Audience and Global Product Strategy Lead, focusing on product launches, go-to-market strategy, and cross-team coordination. Nidia's background also includes experience as a Senior Account Manager, where responsibilities involved managing client relationships and developing growth strategies, and as an Account Manager at ValueClick, handling display campaigns and media buying. Earlier career endeavors included a marketing assistant role at Pentalog, managing SEO campaigns and developing international business initiatives. Nidia holds a Master's degree in Marketing from Université d'Orléans.