Laure Simi is a Senior Design & Innovation Leader with over 20 years of experience in global apparel and footwear. Currently serving as the Senior Director of Global Product Innovation at Crocs, Laure leads teams across Italy and China to develop innovative materials and designs. Previously, Laure held design director roles at Aritzia focusing on intimates and swim and contributed to product strategies at Gap and Victoria's Secret. Known for expertise in product innovation, creative direction, and cross-functional leadership, Laure excels at merging design with commercial viability to enhance brand and customer experiences.
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