Tom Lee

Tom Lee is an experienced Ecommerce Director with a balanced background in online and offline sales and marketing. With over five years at Dyson, Tom has pioneered eCommerce strategies that drive sales and enhance channel performance, ensuring alignment with consumer demand. Previously, Tom held key strategic roles at IKEA Group and Levi's, where they developed comprehensive marketing and eCommerce strategies. Tom's current role involves managing a team and overseeing P&L responsibilities, while implementing innovative merchandising strategies to maintain brand presence and profitability.