CrossFit is the world’s leading platform to improve health, happiness, and performance. In the 20 years since its founding, CrossFit® has grown from a garage gym in Santa Cruz, California, into the world’s leading health and fitness brand. CrossFit is committed to creating a welcoming and inclusive environment for everyone, and millions of people have already experienced CrossFit’s transformational benefits through workouts in more than 14,000 affiliated gyms across 158 countries. CrossFit also operates the annual CrossFit Open, through which athletes at every level compete worldwide, culminating in the CrossFit Games where top athletes compete for the title of Fittest on Earth™. 

Health & Wellness

CrossFit

CrossFit's headquarters in Santa Cruz, CA, United States

The Operations and Support team at CrossFit ensures the seamless execution of daily activities, from managing gym operations and member support to coordinating the high-profile CrossFit Games events. This team is dedicated to maintaining a high standard of customer service, supporting gym affiliates and coaches, and ensuring all stages of competitive events run smoothly, contributing to an exceptional experience for CrossFit enthusiasts worldwide.

Operations and Support

The Marketing and Sales team at CrossFit focuses on promoting the brand and driving growth through strategic initiatives and partnerships. This team develops and executes marketing campaigns, manages global partnerships, and enhances customer engagement across various channels. They also oversee the transformation of CrossFit's visual identity, digital presence, and media operations, ensuring a consistent and dynamic brand experience globally.

Marketing and Sales

The Leadership Team at CrossFit is responsible for setting the strategic direction and operational oversight of the organization. They collaborate to enhance global affiliate engagement, drive technological innovation, ensure financial stability, and foster a positive workplace culture. With a focus on growth and inclusion, this team works to expand CrossFit's impact on health and fitness worldwide while maintaining the integrity and quality of its offerings.

Leadership Team

The Operations Team at CrossFit ensures seamless execution of the company's multifaceted activities, from managing customer support and IT operations to overseeing major programs and strategic education initiatives. This team is pivotal in optimizing internal processes, facilitating global events like the CrossFit Open, and maintaining the high standard of service across all affiliated gyms and digital platforms.

Operations Team

The Engineering and Technical Support team at CrossFit is responsible for developing, maintaining, and securing the digital platforms that support CrossFit's global community and operations. This includes creating and enhancing software applications, ensuring seamless user experiences, providing IT support to staff and affiliates, and implementing security measures to protect data and privacy. The team ensures that CrossFit's technological infrastructure is robust, scalable, and user-friendly, enabling millions of users worldwide to access and benefit from CrossFit's health and fitness resources.

Engineering and Technical Support

The Operations Team at CrossFit is responsible for overseeing the strategic and operational aspects of the company, ensuring seamless execution across its global network of affiliated gyms and competitive events. This includes strategic planning for affiliate growth and engagement, analyzing business performance data, managing partnerships, and handling payroll operations. The team is integral in maintaining the high standards and efficiency that support CrossFit’s mission to foster health, happiness, and performance worldwide.

The Finance Team at CrossFit oversees the financial health and stability of the organization. They manage budgeting, financial forecasting, analysis, and reporting to ensure strategic financial planning aligns with the company's long-term goals. This team also ensures compliance with financial regulations and supports decision-making processes to foster growth and sustainability across CrossFit's global network.

Finance Team

The Operations and Administrative Support team at CrossFit ensures smooth daily operations and administrative efficiency within the company. They provide high-level support to the CEO and other executives, manage schedules, coordinate meetings, and handle legal documentation. The team plays a crucial role in maintaining organization and enabling executive productivity, ensuring that CrossFit's strategic goals and initiatives are effectively executed.

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Marketing and Sales

Leadership Team

Operations Team