CrossFit is the world’s leading platform to improve health, happiness, and performance. In the 20 years since its founding, CrossFit® has grown from a garage gym in Santa Cruz, California, into the world’s leading health and fitness brand. CrossFit is committed to creating a welcoming and inclusive environment for everyone, and millions of people have already experienced CrossFit’s transformational benefits through workouts in more than 14,000 affiliated gyms across 158 countries. CrossFit also operates the annual CrossFit Open, through which athletes at every level compete worldwide, culminating in the CrossFit Games where top athletes compete for the title of Fittest on Earth™. 

Health & Wellness

CrossFit

The Boulder office is focused on strategic content development, financial operations, and sports analytics for CrossFit.

Boulder

CrossFit's headquarters in Santa Cruz, CA, United States

This department focuses on providing certification and training programs for individuals in various disciplines.

Training Services

This department focuses on providing coaching and training services to individuals in CrossFit and fitness disciplines.

Fitness Training

This department is responsible for planning, executing, and managing seminar programs and training staff to enhance participant engagement and learning outcomes.

Seminar Operations

This department focuses on enhancing employee skills and knowledge through structured training programs.

Training and Development

The Marketing and Sales team at CrossFit focuses on promoting the brand and driving growth through strategic initiatives and partnerships. This team develops and executes marketing campaigns, manages global partnerships, and enhances customer engagement across various channels. They also oversee the transformation of CrossFit's visual identity, digital presence, and media operations, ensuring a consistent and dynamic brand experience globally.

Marketing and Sales

The Leadership Team at CrossFit is responsible for setting the strategic direction and operational oversight of the organization. They collaborate to enhance global affiliate engagement, drive technological innovation, ensure financial stability, and foster a positive workplace culture. With a focus on growth and inclusion, this team works to expand CrossFit's impact on health and fitness worldwide while maintaining the integrity and quality of its offerings.

Leadership Team

The Operations Team at CrossFit ensures seamless execution of the company's multifaceted activities, from managing customer support and IT operations to overseeing major programs and strategic education initiatives. This team is pivotal in optimizing internal processes, facilitating global events like the CrossFit Open, and maintaining the high standard of service across all affiliated gyms and digital platforms.

People (3)

Jobs (0)

Other teams

Fitness Training

Seminar Operations

Training and Development

Marketing and Sales

Leadership Team

Operations Team