Pedro Serrano has extensive experience in employer branding and talent acquisition at CTT - Correios de Portugal since January 2020. In various roles, including project manager and business analyst, Pedro has focused on optimizing operational efficiency, monitoring key performance indicators, and implementing process improvements through automation and best practices. Additionally, Pedro founded Do Campo - O Aroma Do Alentejo, a business dedicated to producing artisanal aromatic candles from vegetable wax in handcrafted pottery. Earlier professional experience includes roles at CGD as a commercial assistant and trainee. Pedro holds a bachelor's degree in business management from Universidade Lusófona and is pursuing a postgraduate degree in human resources management at Instituto Superior de Gestão.
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