• CTT

Sofia Henriques

Head Of Go To Market B2b Segment

Sofia Henriques has extensive experience in the postal industry, currently serving as the Head of Go to Market B2B Segment at CTT - Correios de Portugal since November 2013, where responsibilities include defining commercial strategies and enhancing customer retention. Previously, Sofia held various leadership roles at CTT, including Head of Customer Experience & Transversal Projects and Head of Marketing Analytics, focusing on customer experience improvement, business model innovation, and market analysis. Additional prior experience includes working as Head of Business Solutions at Mailtec Consultoria and as a Business Solutions Manager at CTT, along with roles in strategy analysis and junior consulting. Sofia's educational background includes degrees in Economics, Management with a specialization in Finance, and Management Control, complemented by additional business training.

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