Ashley Bird

Credit Union Operations at Origence (Formerly CU Direct)

Ashley Bird has over 17 years of experience in the credit union industry, showcasing a strong background in operations, sales, and customer service. Currently serving in Credit Union Operations at CU Direct since August 2014, Ashley coordinates technical product implementations and identifies sales opportunities for Credit Union clients. Previously, as Indirect Dealer Sales Manager at First Tech Federal Credit Union, Ashley focused on establishing relationships with indirect dealerships to promote loan products. Prior roles include Branch Manager at Security Service Federal Credit Union, where Ashley oversaw branch operations and implemented marketing strategies, and Indirect and Internet Loan Officer at Beehive Credit Union, emphasizing personalized service and dealer marketing.

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