Dorian Lapthorne

Dorian Lapthorne is an experienced professional in the automotive industry, currently serving as the National Sales Planning & Operations Manager at CUPRA since January 2024, responsible for volume planning, order allocation, and market introduction for new model launches. Previously, Dorian worked at Deloitte for over a decade, holding positions such as Director of Insights & Analytics, where insights derived from automotive datasets aided clients in gaining competitive advantages, and Client Director, focused on industry benchmarking. Dorian's earlier career includes significant roles at Jaguar Cars, spanning from General Manager for both China and Australia to responsibilities in marketing, sales, and finance. Dorian's career foundation is supported by a Bachelor’s degree in Economics and a Master's degree in Marketing Strategy from the University of Sydney, complemented by diverse financial roles at Unilever.