Wesley Cason is a media director and VP at Cutwater, known for their extensive expertise in both offline and digital marketing solutions across various industries, including automotive and pharmaceuticals. They have successfully executed multi-channel campaigns for notable clients such as BFGoodrich, FedEx, and American Express. Previously, Wesley held positions at companies like AKQA and Mindshare, where they developed strategic media plans that significantly improved client outcomes. Wesley earned a BS in Marketing from the University of Florida and a Global MBA in International Business from the University of North Florida.
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