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Gerardo B.

Director Business Development - Americas at Cyber adAPT

Gerardo Bravo has extensive experience in business development and sales, with a focus on Latin American markets. Gerardo has a strong background in the telecommunications industry, having worked with companies such as Cyber adAPT, Ericsson, and Nortel Networks.

At Cyber adAPT, Gerardo currently holds the role of Business Development - AMERICAS, starting in August 2021.

Prior to their current position, Gerardo worked as a Customer Success Director, starting in 2017. In this role, they served as the Director of Business Development and accumulated 15+ years of experience in generating growth and revenue across Latin American markets. Gerardo supported multiple projects evaluating expansion into Latin America and continuously updated their skills through education in various areas, including cybersecurity, attack vectors, digital business transformation, neuromarketing, and 5G mobility.

During their tenure at Ericsson, Gerardo held multiple roles and demonstrated proficiency in sales, business development, and management. Some of their notable positions include Head of IP Sales Development & Cisco Alliance, Director of Business Development - IP & Cisco Alliance Latin America, Director Business Management & Product Sales - IP Latin America, and Director Technical Sales Support - IP & Broadband Americas. In these roles, Gerardo was responsible for strategic wins, sales objectives, customer engagement, and team management. Gerardo played a key role in facilitating partnerships with Cisco, conducting workshops, and pioneering activities related to NFV use cases.

Before Ericsson, Gerardo worked at Nortel Networks as a Sales Director, where they developed and managed enterprise and carrier products sales. Gerardo led teams, achieved sales goals, and ensured the success of order and sales processes.

Overall, Gerardo Bravo has a diverse work history characterized by their expertise in business development, sales, and management within the telecommunications industry, particularly in Latin America.

Gerardo Bravo holds a Bachelor's degree in Electronics and Communications Engineering from Universidad de las Américas Puebla. Gerardo also pursued studies in Information Technology at the same university. In addition to their formal education, Gerardo has obtained several certifications, including "Business Transformation with Google Cloud" from Google in May 2020, "An Introduction to Consumer Neuroscience & Neuromarketing" from the Copenhagen Business School in April 2020, "Cyber Threats and Attack Vectors" and "Introduction to Cyber Security for Business" from the University of Colorado in April 2020. Gerardo also completed the "4th Generation IP Sales Certification Program" offered by Ericsson in 2013.

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