Usman K. is a seasoned Customer Insights and Senior Data Analyst currently serving as a Principal Data Scientist at Cyncly, where they focus on driving strategic analytics and developing data science processes for customer health. Previously, Usman held various roles including Director of Quantitative Insights & Products at Insightslabz and leadership positions at Nielsen, where they empowered retail audits and statistical methodologies across multiple African markets. With a strong background in data analysis, consumer segmentation, and quantitative research, Usman has demonstrated expertise in transforming business outcomes through innovative frameworks and methodologies. Usman’s career reflects a commitment to leveraging data for impactful decision-making and process improvement.
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