Michael Leth

Michael Leth has extensive experience in category management, particularly within the food sector, having worked at Dagrofa ApS since July 2008 in various leadership roles including Kategorichef Kolonial and Kategorichef Dybfrost, where responsibilities included assortment management, marketing, pricing strategies, and supplier negotiations. Prior to this, Michael held positions at SPAR and SuperBrugsen as a Kategori Indkøber and Sortimentschef Food respectively, managing diverse product categories such as fruits, dairy, and flowers. Michael's professional journey began in 1988 at Bilka, progressing through various roles in sales and management across multiple companies, culminating in a robust expertise in food category strategy. Michael's educational background includes studies at Næstved Handelsskole and the Erhvervsakademi Dania, emphasizing practical leadership skills.