Peter Lund is a board professional and investor with international general management experience of B2B and B2C companies in Asia, the USA and Europe, operating in demanding business environments across turnaround and growth scenarios. Their specialties include global sales and marketing optimization within B2B and B2C wholesale and retail channels, as well as supply chain optimization, product development, and mergers and acquisitions. They are CEO of Opasa Aps (2012–Present) and Chairman of the Board at Danelec Marine A/S (2011–Present). Their prior roles include CEO of Royal Copenhagen (2002–2009); Executive Vice President at Nilfisk-Advance (1997–2001); Managing Director of Nilfisk-Advance lda. Portugal (1991–1994); Marketing Manager at Nilfisk BV Holland (1989–1991); and board positions at Bovictus A/S (Chairman, 2013–2018), Kelsen Group A/S (Board Member, 2006–2013), H.J.Hansen Genvindingsindustri A/S (Board Member, 2015–2019), Kjaerulff1 A/S (CEO, 2010–2012), Icotera (Board Member, 2018), Veksø A/S in NRGI Group (Board Member, 2011–2017), Dansk Design Center (Board Member, 2007–2011).
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