Dara Senders, the bi-continental founder behind the Designer Label DARA SENDERS, strives to combine the ease and refinement of American  dressing with the chic and whimsy of Parisian culture to create  sophisticated and beautiful clothing for all women.  

The  fit, fine lines, femininity, exquisite fabrics, enduring colors, and  couture like craftsmanship are all hallmarks of the seasonal collections  Senders designs. She is determined to redefine the fashion industry’s  notion of the “standard fit” sizing rule; believing all shapes and sizes  require stylish, exquisite and high quality clothing in contrast to  what the current Designer Market sizing specifications offer. Senders is  passionate in the reality that “fuller figured women” should be able to  shop the same, dress the same, look and feel as wonderful and glamorous  as their fellow “straight size women” can and do. Since  2016, Senders moved to Paris (continues to split her time between  NYC and Paris) and began forming a team of highly talented couturiers to  assist in her collection’s development and creation of fitting to a  specific and innovative curve which goal is to fit every body properly  and effortlessly Dara Senders was launched during Paris Fashion Week Femme Spring 2019 and was the first brand to premiere during PFW with size inclusivity at the forefront; showcasing models of all shapes and sizes seamlessly.

Dara Senders

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