Anas Modi

Anas Modi is an accomplished professional with extensive experience in e-commerce and brand management. Currently serving as the Head of Regional Integrated Ops at Daraz since May 2021, Anas leads core business functions, focusing on sales operations, seller governance, and performance management. Previously, as Head of Fashion, Anas successfully drove Daraz's commercial strategy, significantly boosting targeted supply, improving net take rates, and enhancing category performance. Anas has a proven track record in strategic growth, having achieved substantial YoY growth in fashion and driven the development of key product categories. Anas's earlier roles at Shield Corporation Limited involved brand strategy and marketing initiatives, resulting in notable growth in product penetration and sales for Shield Diapers. Anas holds an MBA in Marketing and a BBA in Marketing & Sales from the Institute of Business Management.