Kim Beaty is a retail-focused CPG expert with over ten years of experience in category management and leadership roles. Currently serving as the Director of Sales & Category Strategy at Daring, Kim previously co-founded Mammoth Wool and played key roles at Traditional Medicinals, where they led data insights and category strategies. Kim's background includes a Bachelor's degree in Urban Studies/Affairs from the University of Minnesota-Twin Cities, and they continue their education at the same institution. Known for developing strong partnerships and results-oriented strategies, Kim excels at leveraging data to drive growth and optimize performance across categories.
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