Kawthar Ayadi has over 20 years of experience with Darty and the FNAC - Darty group. They began in remote sales, providing customer guidance and support, before moving to a role as an assistant category manager focusing on large and small appliances. In 2018, Kawthar transitioned to the position of coordinator for online commercial animation, where they organized annual commercial plans and led various marketing initiatives. Currently, Kawthar serves as a category manager for small and large appliances on Fnac & Darty.com, managing a successful team of seven.
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