John Alberda

John Alberda is a Director of Marketing Analytics at Data Axle, specializing in leveraging data to drive business growth through advanced analytics. They previously held various roles, including Director of Digital Analytics & Insights at Publishers Clearing House and Senior Manager of Reporting and Analytics at 1-800-FLOWERS.COM, INC. John holds a Master of Arts in Data Analytics and Applied Social Research from Queens College and has extensive experience in web and app analytics, certified in GA4 and Adobe Analytics. With a strong commitment to data-driven decision-making, they have successfully led complex analytics projects across multiple industries.