Mustafa Ashraf currently serves as the UAE Country Manager and Senior Director for CPG and Grocery at Databricks, where responsibilities include leading a strategic sales team focused on the UK&I market and contributing to significant data transformation initiatives. Previously, Mustafa held various leadership roles at Microsoft, including Director of Data and AI, where efforts resulted in remarkable growth and recognition for excellence in sales and thought leadership around data strategies. Prior experience also includes influential positions at IBM, focusing on Information Management across sectors such as Telco, Healthcare, and Financial Services, along with recognized achievements in driving client insights and analytics. Mustafa commenced a career in data integration and account management, establishing a strong foundation in technology and business solutions. Educationally, Mustafa holds a Bachelor of Engineering degree in Electrical and Electronic Engineering from the University of Strathclyde.
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