Cheryl Icban is a researcher with over 10 years of experience in UX and market research, currently serving as Associate Director at Datassential. Previously, they held significant roles at Domino's and Cisco, leading teams in consumer insights and UX research to inform strategic decisions across various industries. Cheryl's expertise spans CPG, retail, technology, and more, supporting B2B and B2C initiatives for organizations of all sizes. They are pursuing a Bachelor's degree in Marketing and Logistics Management at Central Michigan University. Cheryl values transparency and collaboration, striving to create a productive workplace culture.
Location
Detroit, United States
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